Finovient
Overview
One-page website for a transportation-technology consulting firm, designed in Figma and built with WordPress.
Finovient specializes in tolling systems, transportation infrastructure, and next-generation mobility solutions. This single-page website showcases their expertise in Back Office Systems, Roadside Systems, Interoperability Hubs, and toll operations—helping organizations modernize transportation systems.
Goal
Design a high-impact one-page website that clearly communicates Finovient's expertise to transportation authorities, toll operators, and infrastructure stakeholders.
Key Features
Single-Page Layout
Scroll-driven narrative from mission to services to contact
Professional Identity
Neutral B2B color palette and conservative typography
75+ Years Expertise
Highlighted combined experience builds credibility
Fully Responsive
Mobile-friendly for executives and field operators
Designed Figma mockups with modular service blocks and clear hierarchy
Implemented design in WordPress using Avada for flexibility and maintainability
Optimized mobile breakpoints and performance (compressed images, minimal scripts)
Ensured conversion-focused CTAs for lead generation
The final live site delivers:
✓ Clear service communication
✓ Strong credibility through expertise
✓ Mobile-friendly responsive design
✓ Maintainable CMS backend
This project demonstrates strategic UX planning, clean UI design, and effective CMS implementation—positioning Finovient as a credible partner in transportation technology.
My Role
Outcome
Figma Design
Professional visual identity with modular service blocks, conservative typography, and B2B-focused color palette.
Mid-fidelity wireframe options
Hi-fidelity wireframe options
Color Palette
Three color palette
Typography
Roboto
Modern, versatile font that enhances readability and user experience
Desktop View
View the live website: Finovient.com
WordPress Implementation
Built with Avada theme builder, ensuring flexibility, maintainability, and full responsiveness across all devices.
Roboto Slab
Excellent for hierarchy creation and scales well across screens