Finovient

Overview

One-page website for a transportation-technology consulting firm, designed in Figma and built with WordPress.

Finovient specializes in tolling systems, transportation infrastructure, and next-generation mobility solutions. This single-page website showcases their expertise in Back Office Systems, Roadside Systems, Interoperability Hubs, and toll operations—helping organizations modernize transportation systems.

Goal

Design a high-impact one-page website that clearly communicates Finovient's expertise to transportation authorities, toll operators, and infrastructure stakeholders.

Key Features

Single-Page Layout
Scroll-driven narrative from mission to services to contact

Professional Identity
Neutral B2B color palette and conservative typography

75+ Years Expertise
Highlighted combined experience builds credibility

Fully Responsive
Mobile-friendly for executives and field operators

  • Designed Figma mockups with modular service blocks and clear hierarchy

  • Implemented design in WordPress using Avada for flexibility and maintainability

  • Optimized mobile breakpoints and performance (compressed images, minimal scripts)

  • Ensured conversion-focused CTAs for lead generation

The final live site delivers:

✓ Clear service communication

✓ Strong credibility through expertise

✓ Mobile-friendly responsive design

✓ Maintainable CMS backend

This project demonstrates strategic UX planning, clean UI design, and effective CMS implementation—positioning Finovient as a credible partner in transportation technology.

My Role

Outcome

Figma Design

Professional visual identity with modular service blocks, conservative typography, and B2B-focused color palette.

Mid-fidelity wireframe options

Hi-fidelity wireframe options

Color Palette

Three color palette

Typography

Roboto

Modern, versatile font that enhances readability and user experience

Desktop View

View the live website: Finovient.com

WordPress Implementation

Built with Avada theme builder, ensuring flexibility, maintainability, and full responsiveness across all devices.

Roboto Slab

Excellent for hierarchy creation and scales well across screens

Tablet View